Residential Painter Implements Successful PPC Campaign With The Help of SJM

Digital Advertising
Client
Residential Painting Business
Industry
Home Improvement
Date Completed
2023

Project Overview

The goal of this project was to help a residential painting business reach a local audience through a pay-per-click (PPC) advertising campaign. With a budget of $3 per day, SocialJack Media was tasked with developing a targeted strategy that would effectively reach the desired audience and drive traffic to the company’s website. The PPC campaign focused on utilizing data-driven insights to reach the local target audience in the most cost-effective way possible, with the ultimate goal of increasing customer acquisition and revenue for the residential painter.

The Results

  • 102,158 ad impressions delivered to target audience (monthly average)
  • 75 qualified visitors who clicked through on the ads (monthly average)
  • $0.90 was the average cost per thousand impressions

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